Ciccio Restaurant Group
From 2017 to 2021, I had the pleasure of collaborating with Ciccio Restaurant Group (CRG), a restaurant group encompassing 11 unique establishments. My tenure with CRG began with a full-time position, transitioning seamlessly to a contracted role, allowing me to maintain a valued partnership. During this time, I actively contributed to all 11 businesses, showcasing my design versatility.
Initially, I focused on honing my graphic design and art direction skills for CRG. As my expertise grew, I embraced new challenges, expanding my creative influence into the realm of interior design and mural creation. This progressive experience at CRG not only solidified my design foundation but also fostered my ability to adapt and excel across diverse design disciplines."
Green Lemon
At Ciccio Restaurant Group (CRG), I spearheaded the complete rebrand of Green Lemon, their vibrant sit-down Mexican restaurant. This project encompassed all aspects of the guest experience, ensuring a cohesive and engaging "fun-modern-Mexican" atmosphere.
I began by crafting a fresh brand identity, reflected in captivating new photography that captured the essence of Green Lemon's modern take on Mexican cuisine. Furthermore, I translated this brand vision into the physical space, designing a unique and inviting interior environment. Hand-painted murals further amplified the restaurant's playful spirit, while engaging social media content helped cultivate a loyal online following. This comprehensive rebrand aimed to elevate the overall dining experience for Green Lemon's guests.
Cali
Cali is Ciccio's quick service lunch, and sit-down dinner. They are inspired by the vibes and nature of California. The ingredients are fresh and high-quality with a lot of vegan, gf, df, and high protein options. I redesigned the logo, provided creative direction for the interior design, producing and designing custom tables, designed and produced a mural, designed and installed a custom plant wall, selected the floors, woods, booths, light fixtures, and created custom artwork.
Taco Dirty
I partnered with the owners and provided creative direction on the menus, the store artwork, decor, interior design, and hand painted the murals.
Frech Kitchen
I worked on many print and digital materials, including the website design, menus, merch, bags, promo signage, murals, and provided overall creative direction and rendering for new stores.